David Thompson fled his corporate life in England for a new start Barcelona four years ago. He and his partner recently bought this shop on C. d'Avinyo in the Barri Gotic neighbourhood of Barcelona. I met him while wandering the narrow streets and love his vision, and then I just had fun trying on very Spanish styles. I shot this video October 27, 2010.
Video 7
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You need to pull down the audio on your B-roll clips so that they don't overpower the A-roll.
Lip sync was out for me. Whats interesting is that lip sync doesn't matter as long as I can hear hi well. If I couldn't hear him well then the lip sync would matter because I would be looking at his lips to try and figure what he was saying.
I think this was the video where you could have graduated from static shots to moving shots. When doing any kind of movements with your camera hand-held you should always be zoomed out all the way and let your feet be the zoom.
Hold the camera steady with two hands and brace your arms or elbows against your chest for added support.
Slowly and smoothly move the camera from left to right in a straight line.
For the clothing store you could have started at the top of a shirt on a mannequin and moved the camera down to the belt buckle. Move the camera from left to right and cross several shirts. Always keep the viewer interested by constantly bringing new visual information into the scene through movement.
You could also use zoom as a way of movement. Remember I said you should NEVER zoom while shooting? That was true when starting out. You can zoom when it is done smoothly and brings more information into the scene.
For example. With the camera on a tripod or very steady, zoom all the way into a logo on a shirt. Then slowly zoom out to show the whole shirt.
Zoom all the way across the store and then slowly zoom out to show more and more information.
Think of it as visual teasing. You show something small and then slowly zoom out to give more and more visual information. Be careful not to overdo this. Too much zooming will look bad but just a little bit can add impact.
In general there are three different ways to shoot and they each get harder.
1. Wide, medium, tight static shots of non-moving objects. This is for beginners.
2. A locked (not changing the frame) shot of a scene with objects/people moving within. This takes more experience because you have to decide on a good scene to lock and then anticipate movement within the frame. Always let your subjects move in and out of the frame. Don't follow the subject let them come in and out.
3. Camera movement. This is the hardest and easiest to do poorly. It is often better to keep the camera still and let the subjects move but if your subjects are still then movement can help. Watch any TV commercial and notice that the camera is always moving even if it is a tiny amount. This is to keep static objects moving and tickle the visual side of the brain.
-dolly or slider: moving the camera left or right
-zooming: only use to zoom into emotion or zoom out to bring more information into the scene. If there isn't a reason to zoom then never zoom in video.
-panning left and right to bring more information into the scene: this requires a good fluid head
-tilting up or down- same as panning.
Movement is super hard and should only be done when wide-medium-tight static shots aren't enough.